Huq Industries, the mobility intelligence company that provides highly-accurate data on footfall and visitor frequency to local councils, retail businesses and real estate developers, has secured £4 million in equity funding led by 24 Haymarket and alongside ACF Investors. The investment will be used to bolster Huq’s position as the foremost provider of mobility research in Europe and facilitate its expansion into new international markets.

Founded in 2014, Huq is a leading provider of data intelligence, delivering accurate mobility insights such as footfall volumes to empower strategic professionals in government, finance, retail, and real estate to make informed decisions with confidence. The funding will enable the company to acquire unique data sources that will enhance the strength and diversity of its market research.

Huq was built on the principle that intelligent and responsible mobility insights can empower social stakeholders – ranging from local and central government bodies to retailers – to enact measures that enhance the quality and experience across these spaces. Its insights support local governments in building better places and retailers and commercial real estate owners to identify the right places to focus their investment on.

Huq’s next evolution of its insights platform, Huq Signals, empowers data-driven innovation to enable a new era of mobility intelligence to enable its customers to create safer, more resilient, and prosperous communities.

Conrad Poulson, CEO at Huq Industries said: “We are delighted to have garnered such strong support from like-minded individuals in the UK investor community as we expand our operations to meet the growing demand for actionable insights on real world behaviours. This funding will enable us to build on the world class team that we have put together here at Huq in order that we can capitalise on the immense demand that we are experiencing for our products across EMEA.”

James Campin, Investment Executive at 24Haymarket commented: ‘We are delighted to continue to support Huq Industries on their exciting journey. Huq’s mobility insights enable businesses and local councils to improve consumer experiences and with this additional funding, Huq will be able to deliver more actionable insights to its clients in both the UK and EMEA.’

Tim Mills, Managing Partner at ACF Investors added: “Huq Industries provides a valuable service for so many important sectors. Via the insights that they provide, Huq helps its customers attain a better understanding of the current economic and societal landscape so that they can make the best decisions for their needs. We’re excited to support a company at the forefront of this space.”